All about me : Effendy Zulkifly

Effendy Zulkifly is a gentleman born in Kuala Lumpur on 20 September 1982 . His early education from Malay College Kuala Kangsar and studied law in Mara University of Technology in Shah Alam, Malaysia.

He is expert in training and motivation on entrepreneurship and leadership. He had experiences as a motivator for 15 years and had trained thousands people in Malaysia, Indonesia, and Singapore and ASEAN Countries to improve their skill in public speaking, entrepreneurship, and leadership.

His gave speech in broadcasting channels like Bernama TV, Astro Awani, TV Al-Hijrah, and TV RTM. He also gave speech in DurianAsean Radio, one of the biggest online radio for ASEAN people. Effendy Zulkifly has also been a writer in the several top media newspapers in Malaysia such as Utusan Malaysia and Berita Harian.

Effendy Zulkifly, who is often called as Coach Effendy, got formal education in public speaking course from British Council Malaysia, University of Malaya and Association of Southeast Asian Students (ASAS).

He holds several positions as Founder and Chairman, ASEAN Youthpreneur Community (AYPC), Deputy Secretary General, Malaysian Turkish Chamber of Commerce and Industry(MTCCI) , CEO ZK Dinamik (M) Sdn Bhd, Adviser and Ambassador, Global Leadership Institute.

He also appointed as Malaysia Country Director for World Halal Development (WHAD) the world halal certification body based in Italy. 

His types of businesses involves all types of Event Management and Business Consultation. He is also doing of Business Advertising and International Networking Consultation, Trading Raw Food, fruits & mineral water, Travelling Agency for The Cities of Bandung and Garut, Indonesia and also Turkey for Trade Mission. He is also conducted training with systematic modules in the areas of Peace, Anti Terrorism, Fitness and Health and Social Entrepreneurship.

His energetic career development professional over 15 years of combined experience in career services and human resources.  Effendy Zulkifly has innovative, strong presenter with experience leading corporate organization and facilitating in‐person workshops.

He has proven ability to leverage technology and develop and deliver impact career‐related content.
High‐performing, strategic‐thinking professional with more than ten years' experience in 
employment services in the non‐profit and corporate sectors. 

Highly skilled at relationship building with clients and across organizations and teams; exceptional writing, presenting, and interpersonal communication skills. Adept at assessing needs, generating options, and implementing solutions in collaboration with 
clients and stakeholders. 

Well‐ versed in all phases of recruitment and hiring, including defining job roles, assessing needed skills and qualifications, and evaluating candidates. Experienced at managing projects from the requirements gathering/needs identification phase through to completion. 

Respected and dedicated professional with experience providing internal employee
development, team effectiveness and leadership development consulting to all levels of an
organization. Able to design and implement strategic plans and develop high performing teams.Respected and self‐motivated professional with more than 12 years of experience managing multiple projects simultaneously. 

Extensive experience managing large‐scale projects from the requirements gathering phase to completion. Highly skilled in tracking details, communicating deadlines, and following‐up with internal and external partners to ensure on‐time completion within budget. Ability and interest in learning and incorporating new technology.  Motivated self‐starter with experience in Marketing and Customer Relations. Proven ability to work with difficult situations and provide a high level of service to clients.

Effendy Zulkifly has published two books, The Young Generation From Many Perspectives and Social Entrepreneurship From ASEAN Perspective.


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